CCEA A-Level Business 3210
Enterprise and Entrepreneurship
The Central Purpose of Business Activity
Forms of Business Ownership
Stakeholder Groups
Markets and Market Forces
Quality Management
Productivity and Investment
Organisational Design
Investing in People
Motivation
Principles of Management and Leadership
Market Size, Share and Growth
The Degree of Competition in a Market
Market Research
The Marketing Mix
Elasticity of Demand
The Product Life Cycle
Market Planning and Strategy
E-Business and E-Commerce
Sources of Finance
Break-Even Analysis
Cash Flow
Cash Flow Forecasts
Budgeting
Financial Statements
Business Objectives
Organisational Culture
Stakeholder Objectives
Communication
Economies and Diseconomies of Scale
Business Strategy and Planning
Decision Tree Analysis
Risk and Uncertainty
Company Accounts
Ratio Analysis
Investment Appraisal
The Macroeconomic Framework
Government Policies
Globalisation
Business Ethics and Organisational Culture
Sustainability
Corporate Social Responsibility
The Influence of Stakeholder Groups
Organisational Structures
Monopolies, Mergers, Takeovers and Restrictive Practices
Change Management
Stakeholder Objectives
Conflicting objectives and stakeholder influence
- 3 things to know
- Unit A2 1
Overview
Where shareholder, employee, customer, supplier and community objectives collide, and why some stakeholders carry more weight than others.
What you need to know
Answer each one before you reveal it.
What does it mean when stakeholder objectives conflict?
Explain the conflict between shareholders seeking profit maximisation and employees seeking higher wages.
Questions from this subtopic
Each one with the model answer underneath.
- 1
What does it mean when stakeholder objectives conflict?
Model answer
Stakeholder objectives conflict when the goals of one group are incompatible with those of another group.
- 2
Explain the conflict between shareholders seeking profit maximisation and employees seeking higher wages.
Model answer
Higher wages for employees increase labour costs, which reduces the profits available for shareholders. The two objectives are therefore incompatible.
- 3
Why might shareholders seeking short-term profits conflict with local communities wanting environmental protection?
Model answer
Environmental protection measures such as pollution controls increase business costs, reducing short-term profits for shareholders.
- 4
Explain the conflict between customers and suppliers regarding pricing.
Model answer
Customers seek low prices to maximise value, while suppliers seek higher prices for their goods to increase their own revenue. These objectives are directly opposed.
- 5
How does a conflict arise between shareholders seeking cost reduction and employees seeking job security?
Model answer
When shareholders push for cost reduction, redundancies may be considered as a way to cut labour costs, directly threatening employees' job security.
- 6
Why do different stakeholders have varying degrees of influence over business objectives?
Model answer
Stakeholders have varying influence depending on their power and interest in the organisation.
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