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Microeconomics: Market Structures

Efficiency, barriers and the limits of contestable markets

  • 3 things to know
  • Component 01

Overview

Recall questions on how contestability promotes productive and allocative efficiency, barriers that reduce contestability, predatory versus limit pricing, and the limitations of contestability theory.

What you need to know

Answer each one before you reveal it.

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Key term

Give three barriers that reduce contestability.

Key term

How can a market be efficient without being perfectly competitive?

Key term

Why does contestability promote productive efficiency?

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    Why does contestability promote productive efficiency?

    Model answer

    A firm producing above minimum average cost could be undercut by an entrant with the same technology, so incumbents are forced to produce at the lowest possible cost per unit.

  2. 2

    Why does contestability promote allocative efficiency?

    Model answer

    Free entry competes away any margin of price over cost, pushing price down towards marginal cost so output moves to the allocatively efficient level.

  3. 3

    How can a market be efficient without being perfectly competitive?

    Model answer

    Contestability shows that the discipline comes from the threat of entry rather than from the number of firms, so even a single incumbent can be forced to minimise costs and hold price down.

  4. 4

    What happens to X-inefficiency in a contestable market?

    Model answer

    It is squeezed out, because a firm carrying unnecessary costs would be undercut and displaced by a leaner entrant.

  5. 5

    Give three barriers that reduce contestability.

    Model answer

    Sunk costs, legal barriers such as patents and licences, and incumbent strategies such as limit pricing, saturation advertising or exclusive supply contracts.

  6. 6

    What is the difference between predatory pricing and limit pricing?

    Model answer

    Predatory pricing is cutting price below cost to drive an existing rival out of the market, whereas limit pricing keeps price above cost but low enough to deter entry in the first place.

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