CCEA AS-Level Business 3210
Enterprise and Entrepreneurship
The Central Purpose of Business Activity
Forms of Business Ownership
Stakeholder Groups
Markets and Market Forces
Quality Management
Productivity and Investment
Organisational Design
Investing in People
Motivation
Principles of Management and Leadership
Market Size, Share and Growth
The Degree of Competition in a Market
Market Research
The Marketing Mix
Elasticity of Demand
The Product Life Cycle
Market Planning and Strategy
E-Business and E-Commerce
Sources of Finance
Break-Even Analysis
Cash Flow
Cash Flow Forecasts
Budgeting
Investing in People
- 21 subtopics
- 61 things to know
- Unit AS 1
What Investing in People covers
Investing in people is examined in Unit AS 1, Introduction to Business. It covers succession planning, skills audits and the factors behind people investment, the benefits and drawbacks of investing in people, methods of recruitment and selection, training and appraisal methods, online recruitment and selection, online training and appraisal, induction training: content, benefits and drawbacks, on-the-job training: methods, advantages and drawbacks, off-the-job training: methods, advantages and drawbacks, continuing professional development, choosing a training method, internal and external methods of recruitment, internal versus external recruitment weighed, the stages of selection, and the methods used, psychometric testing: what it measures and what it misses, psychometric testing, the purpose of appraisal, and its benefits and drawbacks, technology in the appraisal process, online recruitment and selection technology, online training and appraisal technology and the benefits and drawbacks of online HR processes.
Where it is assessed
Unit AS 1
Introduction to Business, written examination, 20% of A level.
Check the CCEA specification ↗The 21 subtopics
Each one has its own page. CCEA AS Business students sit this topic in the first year.
- Succession planning, skills audits and the factors behind people investmentSuccession planning in a business context, skills audit and future organisational needs that influence people investment planning.Open →
- The benefits and drawbacks of investing in peopleWhat people investment planning is, what it does for performance, motivation, staffing costs and recruitment, and the financial risk a business takes on by doing it.Open →
- Methods of recruitment and selectionHeadhunting as a recruitment method, employee referrals in recruitment and graduate recruitment programmes.Open →
- Training and appraisal methodsTraining in a business context, on-the-job training and off-the-job training.Open →
- Online recruitment and selectionRole of company career websites in recruitment, applicant tracking systems and three advantages of online recruitment.Open →
- Online training and appraisalE-learning platforms, virtual reality simulations in training and mobile learning applications.Open →
- Induction training: content, benefits and drawbacksWhat a new employee is given at induction, from health and safety to job responsibilities, and what induction gains a business against the time and cost it takes.Open →
- On-the-job training: methods, advantages and drawbacksShadowing, coaching, mentoring, job rotation and demonstration as ways of training in post, and why training this way is cheap but uneven.Open →
- Off-the-job training: methods, advantages and drawbacksExternal courses, conferences, workshops, college programmes and online learning, and what a business gains and loses by sending staff away to train.Open →
- Continuing professional developmentContinuing Professional Development and reflective practice as a CPD activity.Open →
- Choosing a training methodHow cost, time, relevance, quality, employee motivation and business objectives decide whether training happens in post or away from it.Open →
- Internal and external methods of recruitmentInternal recruitment, external recruitment and online job boards and how are they used in recruitment.Open →
- Internal versus external recruitment weighedWhy recruiting from inside is cheaper and faster and what it does for motivation, set against the narrower field, the resentment it can cause and the ideas it fails to bring in.Open →
- The stages of selection, and the methods usedSelection process, purpose of checking references in selection and CV and how is it used in selection.Open →
- Psychometric testing: what it measures and what it missesWhat aptitude, personality and ability tests each measure, how testing makes candidates comparable and reduces bias, and what it cannot tell an employer.Open →
- Psychometric testingPsychometric testing and candidates giving socially desirable responses in psychometric tests.Open →
- The purpose of appraisal, and its benefits and drawbacksWhat appraisal is and how it is run, what it does for development, targets, communication and reward, and where the process goes wrong.Open →
- Technology in the appraisal processPerformance monitoring systems, continuous feedback, remote meetings and digital records, and what a business gains and loses by appraising this way.Open →
- Online recruitment and selection technologyPurpose of conducting online psychometric testing before face-to-face selection stages and applicant tracking system.Open →
- Online training and appraisal technologyWebinars and virtual classrooms used for in employee training, learning management system used for in online training and benefit of storing appraisal information in a centralised online system.Open →
- The benefits and drawbacks of online HR processesWhat running recruitment, training and appraisal online saves in cost, reach, speed, consistency and record-keeping, against technical failure, impersonality, digital exclusion and data security.Open →
What you need to know
Answer each one before you reveal it.
What are training and appraisal, and what are self-assessment and peer assessment?
What does an applicant tracking system do, what does recruiting online gain and lose, and what is an online psychometric test?
Define succession planning in a business context.
What is a skills audit?
What is people investment planning?
What is a major financial disadvantage of people investment planning?
Define recruitment.
What is headhunting as a recruitment method?
Define training in a business context.
What are applicant tracking systems?
What are e-learning platforms?
What are virtual reality simulations in training?
What health and safety content is typically covered during induction training?
What information about company policies would a new employee receive during induction?
What is shadowing as a method of on-the-job training?
How does coaching work as an on-the-job training method?
Give an example of external courses as off-the-job training.
How do conferences serve as off-the-job training?
What is Continuing Professional Development?
How do seminars contribute to CPD?
What is the key distinction between on-the-job and off-the-job training?
Why is cost an important factor when analysing training methods?
What is internal recruitment?
Why is internal recruitment often a faster process?
How can internal recruitment improve employee motivation?
What is the selection process?
What happens during the shortlisting stage of selection?
How is testing used as a selection method?
What do aptitude tests measure in psychometric testing?
What is psychometric testing?
In what way can psychometric testing assess cultural fit?
What is appraisal in the context of human resource management?
In what way can appraisal outcomes influence employee rewards and career progression?
What type of online system can be used to monitor employee performance data for appraisal purposes?
How can technology enable ongoing feedback between appraisal meetings?
What cost advantage does online recruitment advertising offer compared to traditional methods?
What can candidates submit through online application systems?
What data can businesses monitor through learning management systems?
How does online technology enable faster processing in HR?
How does online technology improve consistency in HR procedures?
What two dimensions must staff training requirements address?
What risk do businesses face after investing heavily in employee training?
What are graduate recruitment programmes?
Define appraisal.
State three advantages of online recruitment.
What are mobile learning applications?
How can induction training improve staff retention?
What is mentoring in the context of on-the-job training?
What are workshops in the context of off-the-job training?
What is reflective practice as a CPD activity?
How does time required influence the choice of training method?
What is external recruitment?
Why does internal recruitment result in a limited pool of candidates?
What does making a job offer involve in the selection process?
What do personality tests assess?
Why is cost of administration considered a disadvantage of psychometric testing?
Why might employees feel more valued as a result of the appraisal process?
What technology allows appraisals to take place when employees and managers are in different locations?
What costs are reduced when businesses use video interviewing during selection?
How does online technology make record-keeping easier in HR?
Take Investing in People further
The same content, four other ways.
Commonly confused
Pairs that lose marks when they are blurred together.
Internal recruitment vs External recruitment
Internal recruitment: filling vacancies from the existing workforce. External recruitment: attracting candidates from outside the business.
Questions from this topic
Each one with the model answer underneath.
- 1
Define succession planning in a business context.
Model answer
The process of identifying and developing employees to fill key leadership or critical positions when they become vacant.
- 2
What is a skills audit?
Model answer
A systematic assessment of the current skills, knowledge and competencies held by employees within an organisation.
- 3
How do skills audits support workforce planning?
Model answer
They help identify gaps between existing workforce capabilities and those required to achieve organisational objectives.
- 4
What two dimensions must staff training requirements address?
Model answer
The development needs of existing employees and the anticipated future needs of the organisation.
- 5
Name one of the four key factors that determine people investment planning decisions.
Model answer
Succession planning.
- 6
Apart from succession planning, identify another key factor influencing people investment planning decisions.
Model answer
Skills audits.
What is inside Levo
Six ways to work the same material.
Investing in People revision questions
- Is Investing in People examined at AS in CCEA Business?
- Yes. It sits in Unit AS 1, which you take in the first year, so it is on the AS paper as well as counting towards the full A level.
- What does Investing in People cover in CCEA AS-Level Business?
- 21 subtopics: succession planning, skills audits and the factors behind people investment, the benefits and drawbacks of investing in people, methods of recruitment and selection, training and appraisal methods, online recruitment and selection, online training and appraisal, induction training: content, benefits and drawbacks, on-the-job training: methods, advantages and drawbacks, off-the-job training: methods, advantages and drawbacks, continuing professional development, choosing a training method, internal and external methods of recruitment, internal versus external recruitment weighed, the stages of selection, and the methods used, psychometric testing: what it measures and what it misses, psychometric testing, the purpose of appraisal, and its benefits and drawbacks, technology in the appraisal process, online recruitment and selection technology, online training and appraisal technology and the benefits and drawbacks of online hr processes. Each one has its own page with questions and model answers.
- How is Investing in People organised?
- By the CCEA 3210 specification, subtopic by subtopic, so it matches the order you are taught it in.
Every question in Investing in People, on a schedule.
Attempt a question from memory, write the correct version, then attempt it again. Levo records the jump between your first attempt and your last, and brings each question back on the day you are due to forget it.
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