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The Flavians, AD 68–96

Propaganda and the legitimation of the dynasty

  • 2 things to know
  • Component Group 2

Overview

Recall questions on the problem Flavian propaganda had to solve, the coins of Roma raised and captured Judaea, why the Jewish war was advertised, legends of liberty and peace, Vespasian's realistic portrait and his idealised sons, the name Caesar, inscriptions and their value as evidence, the presentation of humble origins, Domitian's erased name, and Orosius on the gates of Janus.

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Key term

What problem did Flavian propaganda have to solve?

Key term

Describe the design and message of the captured Judaea coinage.

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    What problem did Flavian propaganda have to solve?

    Model answer

    It had to make an emperor of undistinguished Italian family, raised by a civil war, look like the choice of the gods and the restorer of a ruined Rome.

  2. 2

    What message was carried by the coins showing Vespasian raising a kneeling Roma?

    Model answer

    That the city itself had fallen and was being lifted up again by the new ruler, blaming the ruin on his predecessors and claiming the recovery for himself.

  3. 3

    Describe the design and message of the captured Judaea coinage.

    Model answer

    A mourning woman seated beneath a palm tree with a bound captive beside her, struck in gold, silver and bronze for years, presenting the suppression of the revolt as a great foreign conquest.

  4. 4

    Why was so much made of the Jewish war rather than the victory in Italy?

    Model answer

    A triumph could not be celebrated over fellow citizens, so the war in Judaea supplied the only military glory the dynasty could legitimately advertise.

  5. 5

    What did the coin legends promising restored liberty and the peace of the emperor claim?

    Model answer

    That the dynasty had ended tyranny and civil war, so that the Flavians were presented as liberators and peacemakers rather than as the winners of a war between Romans.

  6. 6

    Describe how Vespasian was portrayed on his coins and explain why.

    Model answer

    Realistically, as a balding, lined, heavy-jawed old man in the unflattering style of Republican portraiture, which matched the image of a plain soldier and farmer and set him against Nero's idealised beauty.

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