AQA A-Level Business 7132
What Is Business?
Managers, Leadership and Decision Making
Marketing Management
Operational Management
Financial Management
Human Resource Management
Analysing the Strategic Position of a Business
Choosing Strategic Direction
Strategic Methods: How to Pursue Strategies
Managing Strategic Change
Problems with Strategy and Why Strategies Fail
Strategic Methods: How to Pursue Strategies
Methods of external growth
- 2 things to know
- Papers 1, 2 and 3
Overview
Mergers, takeovers, joint ventures, franchising, and horizontal, vertical and conglomerate integration.
What you need to know
Answer each one before you reveal it.
What are forward vertical and conglomerate integration, and how do mergers differ from takeovers?
Questions from this subtopic
Each one with the model answer underneath.
- 1
What is a merger?
Model answer
A method of external growth where two businesses agree to combine and form a new single entity.
- 2
What is a takeover?
Model answer
A method of external growth where one business acquires control of another, often by purchasing a majority of its shares.
- 3
What is a joint venture?
Model answer
A method of external growth where two or more businesses collaborate on a specific project or business activity while remaining independent organisations.
- 4
What is franchising as a method of growth?
Model answer
A method where a franchisor grants a franchisee the right to use its brand, products, and business model in exchange for fees and royalties.
- 5
What is horizontal integration?
Model answer
Growth through combining with a business at the same stage of the same production process, typically a competitor.
- 6
What is vertical integration?
Model answer
Growth through combining with a business at a different stage of the same production chain.
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