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Entrepreneurs and Leaders

Role of an entrepreneur

  • 5 things to know
  • Paper 1 and Paper 3

Overview

Creating, running and expanding a business, intrapreneurship, the financial, personal and market barriers to entrepreneurship, and how an entrepreneur anticipates and manages risk and uncertainty.

What you need to know

Answer each one before you reveal it.

Your recallNot started
Process

What does an entrepreneur do to get a business trading?

Process

What does running the business involve for an entrepreneur?

Key term

What are the barriers to entrepreneurship?

Evaluation

Explain the opportunity cost of leaving secure employment to start a business.

Evaluation

Why is uncertainty harder to manage than risk?

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    What is the first step an entrepreneur takes when creating a business?

    Model answer

    Identifying a business opportunity — recognising a gap in the market or an unmet customer need.

  2. 2

    After spotting an opportunity, what must an entrepreneur do before they can begin trading?

    Model answer

    Develop a business idea — refining the concept into a viable product or service proposition.

  3. 3

    What does organising resources to start trading involve for an entrepreneur?

    Model answer

    Bringing together the necessary factors of production (land, labour, capital, enterprise) and arranging finance, premises, suppliers, and staff so the business can begin operating.

  4. 4

    Give an example of a day-to-day decision an entrepreneur might make when running a business.

    Model answer

    Decisions such as setting prices, ordering stock, allocating staff shifts, or responding to customer complaints.

  5. 5

    What does managing operations mean for an entrepreneur running a business?

    Model answer

    Overseeing the ongoing activities of the business — coordinating production, monitoring quality, and ensuring processes run efficiently.

  6. 6

    Why must an entrepreneur continually check that the business meets its objectives?

    Model answer

    To ensure the business stays on track towards its goals (e.g. profit targets, growth, customer satisfaction) and to take corrective action if performance falls short.

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Meeting Customer Needs
The Market
Marketing Mix and Strategy
Managing People

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Net gain = − initial cost.
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AGross profit equals revenue minus cost of sales.
BOperating profit equals gross profit minus operating expenses.
CNet profit equals operating profit minus interest and taxation.

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Tariff means a tax imposed on imported goods.
TrueFalse

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Spot the fault in a statement. The traps are the mistakes students actually make.

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