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Product Development

Choosing a product to redesign

  • 3 things to know
  • AS 2

Overview

Product redesign and why manufacturers do it, choosing a product, user feedback, new technology, planned obsolescence, sustainability, target markets, life cycles and legislation.

What you need to know

Answer each one before you reveal it.

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Key term

What is product redesign, and why do manufacturers redesign existing products?

Key term

What makes a product a good candidate for redesign, and how can user feedback guide it?

Key term

What is product redesign?

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    What is product redesign?

    Model answer

    Product redesign is improving an existing product or an aspect of it rather than inventing a new one. Redesign may improve function, appearance, cost or sustainability.

  2. 2

    Why do manufacturers redesign existing products?

    Model answer

    Manufacturers redesign products to fix faults, meet new user needs, use new materials or cut costs. Redesign keeps a product competitive.

  3. 3

    What makes a product a good candidate for redesign?

    Model answer

    A good candidate has clear weaknesses that users notice, such as poor grip or wasteful packaging. The product should offer enough scope for real improvement.

  4. 4

    How can user feedback identify an aspect of a product to redesign?

    Model answer

    Reviews, complaints and interviews reveal what frustrates users. Common problems point to the aspect most worth improving.

  5. 5

    How can new technology prompt a redesign?

    Model answer

    New components, such as rechargeable lithium-ion batteries or LEDs, can make an existing product lighter, cheaper or more efficient. Older designs quickly look outdated.

  6. 6

    What is planned obsolescence?

    Model answer

    Planned obsolescence is designing a product to become outdated or stop working after a limited time. The practice encourages repeat purchases but creates waste.

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