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Cognitive Approach

Classic research: Methodology and Procedures

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  • Component 1

Overview

Recall questions on Methodology and Procedures.

What you need to know

Answer each one before you reveal it.

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Key term

Who carried out the 1974 research on the effect of question wording on memory for a car accident?

Key term

What was the aim of the research?

Key term

Describe the sample in the first experiment.

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    Who carried out the 1974 research on the effect of question wording on memory for a car accident?

    Model answer

    Elizabeth Loftus and John Palmer.

  2. 2

    What was the aim of the research?

    Model answer

    To find out whether the wording of a question asked about an event can alter a witness's memory of that event.

  3. 3

    What was the methodology of both experiments?

    Model answer

    Both were laboratory experiments using an independent groups design and producing quantitative data.

  4. 4

    Identify the independent and dependent variables in the first experiment.

    Model answer

    The independent variable was the verb used in the critical question and the dependent variable was the speed in miles per hour that participants estimated.

  5. 5

    Describe the sample in the first experiment.

    Model answer

    Forty-five students at an American university, tested in groups.

  6. 6

    What did participants watch in the first experiment?

    Model answer

    Seven short film clips of traffic accidents taken from driver safety films, each lasting from a few seconds to about half a minute.

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Cognitive Approach

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