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Aims, Objectives and Strategy

Organic growth

  • 3 things to know
  • Component 2

Overview

Organic growth and two ways a retailer can grow organically.

What you need to know

Answer each one before you reveal it.

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Key term

What is meant by organic growth?

Key term

How does organic growth differ from external growth?

Key term

Name two ways a retailer can grow organically.

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    What is meant by organic growth?

    Model answer

    Organic growth is expansion generated from within a business using its own resources. Extra output, new outlets and new products are the typical routes.

  2. 2

    How does organic growth differ from external growth?

    Model answer

    Organic growth builds capacity inside the existing business. External growth acquires capacity by combining with another firm.

  3. 3

    Name two ways a retailer can grow organically.

    Model answer

    Additional branches expand a retailer organically. An extended product range in existing stores is a second route.

  4. 4

    How is organic growth usually financed?

    Model answer

    Retained profit is the most common source of finance for organic growth. Bank loans and leasing cover the larger investments in capacity.

  5. 5

    State two advantages of organic growth.

    Model answer

    Organic growth keeps the existing owners in control of the business. Expansion also proceeds at a pace the business can manage and finance.

  6. 6

    Why is organic growth described as lower risk than a takeover?

    Model answer

    Managers expand into activities they already understand. An unfamiliar workforce, culture or set of liabilities is never taken on.

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