Eduqas A-Level Business A510QS
Enterprise, Business Plans and Location
Markets, Demand and Market Research
Business Structure and Sources of Finance
Revenue, Costs and Break-Even
Marketing and the Marketing Mix
Financial Planning and Accounts
People in Organisations
Motivation, Management and Employee Relations
Operations Management
Data and Market Analysis
Analysing Business Performance
Aims, Objectives and Strategy
Decision-Making and Investment Appraisal
Change and Risk Management
PEST Factors and the External Environment
Ethical, Legal and Environmental Factors
International Trade, Globalisation and the European Union
Markets, Demand and Market Research
Consumer protection
- 3 things to know
- Component 1
Overview
Information asymmetry between a business and a customer, two industry regulators that protect consumers in the UK and cooling-off period.
What you need to know
Answer each one before you reveal it.
What is meant by information asymmetry between a business and a customer?
How can monopoly power lead to consumer exploitation?
Questions from this subtopic
Each one with the model answer underneath.
- 1
Why do consumers sometimes need protection from businesses?
Model answer
A business usually knows far more about its product than the buyer does. Consumers can be sold unsafe, faulty or misdescribed goods.
- 2
What is meant by information asymmetry between a business and a customer?
Model answer
Information asymmetry means one side of a transaction knows more than the other. A seller who conceals a fault exploits that advantage.
- 3
How can monopoly power lead to consumer exploitation?
Model answer
A customer with no alternative supplier must accept whatever price is charged. Quality can also fall without any loss of sales.
- 4
What does the Consumer Rights Act 2015 require of goods sold to consumers?
Model answer
The Consumer Rights Act 2015 requires goods to be of satisfactory quality, fit for purpose and as described. Services must be carried out with reasonable care and skill.
- 5
What remedy does the Consumer Rights Act 2015 give a buyer of faulty goods?
Model answer
A buyer has a short-term right to reject faulty goods and claim a full refund within 30 days. Repair or replacement can be demanded after that period.
- 6
Why is misleading advertising a form of exploitation?
Model answer
A customer persuaded by a false claim buys something that does not do what was promised. Money is spent on a decision made with wrong information.
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