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Decision-Making and Investment Appraisal

Choosing between investments

  • 2 things to know
  • Component 2

Overview

Why payback, the average rate of return and net present value can disagree, criterion levels, sensitivity analysis and risk, capital rationing, and the qualitative factors and objectives that shape the final choice of project.

What you need to know

Answer each one before you reveal it.

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Key term

Why do the three appraisal methods sometimes disagree?

Key term

Which method should a business use when liquidity is its main concern?

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    Why do the three appraisal methods sometimes disagree?

    Model answer

    Each method measures something different. Payback measures speed of recovery, the average rate of return measures average profitability, and net present value measures value added after discounting.

  2. 2

    Which method should a business use when liquidity is its main concern?

    Model answer

    Payback suits a business concerned with liquidity, because it identifies how quickly the cash is recovered. Total profitability is a secondary consideration when survival depends on cash.

  3. 3

    Which method is generally regarded as the most complete?

    Model answer

    Net present value is generally regarded as the most complete, because it uses every cash flow and accounts for their timing. The trade-off is that it is the hardest to calculate and explain.

  4. 4

    Why should a business use more than one appraisal method?

    Model answer

    Each method exposes a different weakness in a project. A strong net present value can sit alongside a very long payback. That combination may be too risky for a business short of cash.

  5. 5

    What is meant by the criterion level?

    Model answer

    A criterion level is the standard a project must beat to be accepted, such as a maximum payback of three years. Setting it in advance prevents a result being rationalised afterwards.

  6. 6

    What qualitative factors should be weighed alongside the numbers?

    Model answer

    The objectives of the business, the effect on staff and on the firm's reputation all bear on the decision. The state of the economy and the reliability of the forecasts matter equally.

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