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Addiction

Theory of planned behaviour as applied to reducing addiction

  • 4 things to know
  • Paper 3

Overview

The three components that shape behavioural intention, and the strengths and limitations of the theory as applied to addiction.

What you need to know

Answer each one before you reveal it.

Your recallNot started
Who and when

Who proposed the theory of planned behaviour, and what does it explain?

Key term

Which three components influence behavioural intention?

Evaluation

Give one strength of the theory of planned behaviour.

Evaluation

Give one limitation of the theory of planned behaviour.

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    Who proposed the theory of planned behaviour?

    Model answer

    Ajzen.

  2. 2

    What does the theory of planned behaviour aim to explain?

    Model answer

    How intentions predict behaviour, including how a person might reduce or stop an addictive behaviour.

  3. 3

    What three components influence behavioural intention?

    Model answer

    Personal attitudes, subjective norms, and perceived behavioural control.

  4. 4

    What is meant by 'personal attitudes' in the theory?

    Model answer

    The individual's positive or negative evaluation of the addictive behaviour.

  5. 5

    What are 'subjective norms'?

    Model answer

    A person's beliefs about whether important others approve or disapprove of the behaviour.

  6. 6

    What is 'perceived behavioural control'?

    Model answer

    A person's belief about how much control they have over performing the behaviour.

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