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Commercialisation and the Media

Television, radio, press and internet coverage

  • 3 things to know
  • Component 03

Overview

Terrestrial free-to-air and subscription satellite television, pay-per-view, the Premier League of 1992, listed events, radio and local radio, the written press, the internet, streaming services and social media.

What you need to know

Answer each one before you reveal it.

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Key term

How has radio coverage of sport developed, and why does local radio still matter?

Key term

What is terrestrial free-to-air television?

Key term

What is subscription satellite television?

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    What is terrestrial free-to-air television?

    Model answer

    Terrestrial free-to-air television can be watched without a subscription. BBC and ITV are examples of free-to-air channels.

  2. 2

    What is subscription satellite television?

    Model answer

    Subscription satellite television charges viewers a regular fee for access to channels. Sky Sports is an example.

  3. 3

    What is pay-per-view?

    Model answer

    Pay-per-view charges viewers a one-off fee to watch a single event. Major boxing fights are often shown this way.

  4. 4

    How did the formation of the Premier League in 1992 change televised sport?

    Model answer

    Sky bought exclusive live rights to the new Premier League in 1992. Live top-flight football moved from free-to-air to subscription television.

  5. 5

    Why have satellite broadcasters taken over many live sports rights since the 1990s?

    Model answer

    Satellite broadcasters can pay more because subscriptions bring a steady income. Exclusive live sport persuades viewers to subscribe.

  6. 6

    What are listed events?

    Model answer

    Listed events are major sporting events that must be offered to free-to-air broadcasters for live coverage. The Olympic Games and the FIFA World Cup finals are examples.

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ADoping can damage health and add to healthcare costs.
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