Numbers
Edexcel A-Level Physical Education 9PE0
The Musculo-Skeletal System
Levers, Newton's Laws and Stability
The Respiratory System
The Cardiovascular System
The Neuromuscular System
Adaptations to Training
Energy Systems
Fatigue and Recovery
Diet, Nutrition and Supplements
Fitness Testing
Components and Principles of Training
Training Methods and Periodisation
Injury Prevention and Rehabilitation
Linear and Angular Motion
Projectile Motion and Fluid Mechanics
Coaching and Skill Classification
Learning Theories
Practice and Guidance
Feedback and Motor Control
Information Processing and Memory
Personality and Attitudes
Arousal and Anxiety
Aggression
Motivation
Social Facilitation
Group Dynamics and Cohesion
Goal Setting
Attribution Theory
Confidence and Self-Efficacy
Leadership
The Emergence of Modern Sport
Equality, Diversity and Migration in Sport
The Globalisation of Sport
The Commercialisation of Sport
Ethics and Deviance in Sport
Sport and the Media
Talent Identification and Elite Development
Participation and the Health of the Nation
The Commercialisation of Sport
- 4 subtopics
- 12 things to know
- Component 2
What The Commercialisation of Sport covers
The Commercialisation of Sport is examined in Component 2, Psychological and social principles of physical education. It covers commercialisation and sport as a commodity, broken time, spectatorism and the media, the Olympic Games and the 1984 commercial blueprint and franchises, Americanisation and global stars.
Where it is assessed
Component 2
Psychological and social principles of physical education, a 2 hour paper worth 30% of the qualification.
Check the Pearson Edexcel specification ↗The 4 subtopics
Each one has its own page.
- Commercialisation and sport as a commodityCommercialisation and commodities, advertising, sponsorship, endorsement and merchandising, why businesses sponsor winners, the risks to sponsors and performers, and the impact on society.Open →
- Broken time, spectatorism and the mediaBroken-time payments and the rugby split of 1895, the Rugby Football Union's stance, spectatorism and its growth, the early media, the maximum wage abolished in 1961, amateurism, and professional rugby union.Open →
- The Olympic Games and the 1984 commercial blueprintMexico City 1968, Munich 1972 and Montreal 1976, why few cities bid for 1984, Peter Ueberroth's Los Angeles Games, sponsorship and television rights, the financial outcome, and 1984 as a blueprint.Open →
- Franchises, Americanisation and global starsFranchises and American franchise leagues, teams moving city, franchises in UK sport, the golden triangle, Americanisation of British sport, global sports stars, and fixtures staged on other continents.Open →
What you need to know
Answer each one before you reveal it.
Your recallNot started
Key term
What is a franchise, how do American franchise leagues work, and why can a team move city?
Numbers
Why do leagues and events stage fixtures on other continents, and what are the drawbacks?
Key term
What is meant by the commercialisation of sport?
Key term
What were broken-time payments?
Key term
What is meant by a commodity in sport?
Key term
How did the broken-time dispute split rugby in 1895?
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Why were the 1968 Mexico City Games controversial?
Key term
How has commercialisation affected society?
Key term
Why did the Rugby Football Union oppose broken-time payments?
Key term
How did the events of Munich 1972 affect later Games?
Key term
What is a franchise in sport?
Take The Commercialisation of Sport further
The same content, four other ways.
Commonly confused
Pairs that lose marks when they are blurred together.
Sponsorship vs Endorsement
Sponsorship: business funding given to a team, event or athlete in return for publicity. Endorsement: an athlete personally promoting a product in advertising.
Advertising vs Merchandising
Advertising: paying for promotional messages around events and broadcasts. Merchandising: selling branded goods such as replica kits.
Broken-time payment vs Professional wage
Broken-time payment: compensation for earnings lost by missing work to play. Professional wage: a salary paid to earn a living from sport.
Questions from this topic
Each one with the model answer underneath.
- 1
What is meant by the commercialisation of sport?
Model answer
Commercialisation is the treatment of sport as a product that is bought and sold for profit. Business money now shapes much of elite sport.
- 2
What is meant by a commodity in sport?
Model answer
A commodity is something that can be bought and sold. Matches, broadcast rights, performers and clubs are all sporting commodities.
- 3
How has commercialisation affected society?
Model answer
Commercial sport funds facilities and inspires participation through televised stars. Commercial sport can also exclude poorer fans through high prices.
- 4
What is advertising in sport?
Model answer
Advertising is paying for promotional messages around sport, such as boards and commercial breaks. Advertisers reach the large audiences sport attracts.
- 5
What is sponsorship in sport?
Model answer
Sponsorship is a business giving money, goods or services to a performer, team or event. The sponsor gains publicity and links its brand to success.
- 6
What is endorsement?
Model answer
Endorsement is a performer promoting a product, usually in advertising. The performer lends their image to the brand.
What is inside Levo
Six ways to work the same material.
The Commercialisation of Sport revision questions
- What does The Commercialisation of Sport cover in Edexcel A-Level Physical Education?
- 4 subtopics: commercialisation and sport as a commodity, broken time, spectatorism and the media, the olympic games and the 1984 commercial blueprint and franchises, americanisation and global stars. Each one has its own page with questions and model answers.
- How is The Commercialisation of Sport organised?
- By the Edexcel 9PE0 specification, subtopic by subtopic, so it matches the order you are taught it in.
Every question in The Commercialisation of Sport, on a schedule.
Attempt a question from memory, write the correct version, then attempt it again. Levo records the jump between your first attempt and your last, and brings each question back on the day you are due to forget it.
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