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Applied Research

Interviews and interview schedules

  • 3 things to know
  • A2 1

Overview

Term interview schedule, semi-structured interview and interviewer effect.

What you need to know

Answer each one before you reveal it.

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Key term

Define the term interview schedule.

Key term

Distinguish a structured interview from an unstructured interview.

Key term

What is a semi-structured interview?

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    Define the term interview schedule.

    Model answer

    An interview schedule is the prepared list of questions and prompts that the interviewer works through with each participant.

  2. 2

    Distinguish a structured interview from an unstructured interview.

    Model answer

    A structured interview puts the same fixed questions in the same order to everybody, while an unstructured interview follows wherever the participant's answers lead.

  3. 3

    What is a semi-structured interview?

    Model answer

    A semi-structured interview works from a core set of questions but lets the interviewer follow up an interesting answer with further prompts.

  4. 4

    How can an interview be used to collect quantitative data?

    Model answer

    An interview yields quantitative data when the schedule uses closed questions or rating scales that the interviewer records as counts or scores.

  5. 5

    Give two strengths of the interview as a method.

    Model answer

    An interview lets the researcher explain a misunderstood question and probe an unexpected answer, and it usually achieves a higher response rate than a questionnaire.

  6. 6

    Give two limitations of the interview as a method.

    Model answer

    Interviews take far longer per person than questionnaires, so samples stay small, and the interviewer's presence can shape the answers given.

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