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Understanding Human Behaviour

Social learning theory and the Bobo doll experiment

  • 3 things to know
  • A2 6

Overview

Central claim of social learning theory, procedure of Bandura's Bobo doll experiment and vicarious reinforcement.

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Answer each one before you reveal it.

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Evaluation

How has social learning theory been used in arguments about media violence?

Key term

Who developed social learning theory?

Key term

State the central claim of social learning theory.

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    Who developed social learning theory?

    Model answer

    Albert Bandura, a Canadian-American psychologist working from the 1960s, developed social learning theory.

  2. 2

    State the central claim of social learning theory.

    Model answer

    Social learning theory claims that people learn much of their behaviour by watching others and copying what they see, without needing to be reinforced themselves.

  3. 3

    Define modelling.

    Model answer

    Modelling is the demonstration of a behaviour by another person, the model, whose actions an observer may then imitate.

  4. 4

    Describe the procedure of Bandura's Bobo doll experiment.

    Model answer

    Bandura had nursery-age children watch an adult either behave aggressively towards an inflatable Bobo doll or play quietly with other toys, and then observed each child alone in a room containing the same doll.

  5. 5

    What did Bandura find in the Bobo doll experiment?

    Model answer

    Bandura found that children who had watched the aggressive adult were far more likely to attack the doll and often copied the specific actions and words they had seen.

  6. 6

    What did Bandura's later version using film add to the findings?

    Model answer

    Bandura's later study showed that children imitated aggression seen on film as well as live, and that they copied it more when the model had been rewarded and less when the model had been punished.

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