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Core Studies: Cognitive Area

Simons and Chabris (1999) visual inattention: background and procedure

  • 3 things to know
  • Component 02

Overview

Recall questions on the aim of Simons and Chabris's 1999 study, sustained dynamic inattentional blindness, the method, design and sample, discarded data, the videos and unexpected events, transparent and opaque videos, task difficulty, and the post-video questions.

What you need to know

Answer each one before you reveal it.

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Key term

Who took part, and how many were included in the analysis?

Process

Explain the difference between the transparent and opaque videos.

Key term

What was the aim of Simons and Chabris's study?

Questions from this subtopic

Each one with the model answer underneath.

  1. 1

    What was the aim of Simons and Chabris's study?

    Model answer

    To investigate sustained inattentional blindness for dynamic events and to identify the factors that determine whether an unexpected object is noticed.

  2. 2

    Define inattentional blindness.

    Model answer

    It is the failure to see a fully visible object because attention is engaged on something else.

  3. 3

    Why is the inattentional blindness studied here described as sustained and dynamic?

    Model answer

    Because the unexpected object was present for several seconds within a moving scene, rather than flashed briefly in a static display as in earlier research.

  4. 4

    State the method and design.

    Model answer

    It was a laboratory experiment using an independent measures design, with participants allocated to one of sixteen conditions.

  5. 5

    Who took part, and how many were included in the analysis?

    Model answer

    Two hundred and twenty-eight observers were recruited, mostly students at an American university, and after thirty-six sets of data were discarded, one hundred and ninety-two were analysed, twelve in each condition.

  6. 6

    Why were some observers' data discarded?

    Model answer

    Because they had already heard about the study, lost count of the passes or produced data that were otherwise unusable, any of which would have invalidated their responses.

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