OCR A-Level Psychology H567
Research Methods and Techniques
Planning and Conducting Research
Data Recording, Analysis and Presentation
Report Writing and Scientific Communication
Practical Activities and the Nature of Science
Mathematical Requirements for Research Methods
Studying and Evaluating the Core Studies: The Common Framework
Core Studies: Social Area
Core Studies: Cognitive Area
Core Studies: Developmental Area
Core Studies: Biological Area
Core Studies: Individual Differences Area
Areas and Perspectives in Psychology
Debates in Psychology
Practical Applications of Psychology
Issues in Mental Health
Child PsychologyApplied option
Criminal PsychologyApplied option
Environmental PsychologyApplied option
Sport and Exercise PsychologyApplied option
Methodological Issues and Debates Running Through Applied Psychology
Core Studies: Cognitive Area
Simons and Chabris (1999) visual inattention: results, conclusions and evaluation
- 3 things to know
- Component 02
Overview
Recall questions on Simons and Chabris's findings on noticing rates, video type, the unexpected events, task difficulty and similarity to the attended team, their conclusions and applications to driving and eyewitnesses, and the evaluation of design, sample, ecological validity and ethics.
What you need to know
Answer each one before you reveal it.
What proportion of observers noticed the unexpected event?
Which unexpected event was noticed more often?
Questions from this subtopic
Each one with the model answer underneath.
- 1
What proportion of observers noticed the unexpected event?
Model answer
Overall 54% of observers noticed the unexpected event, meaning 46% failed to see something in full view.
- 2
How did noticing rates differ between the opaque and transparent videos?
Model answer
About 67% noticed the unexpected event in the opaque videos, compared with about 42% in the transparent ones.
- 3
Which unexpected event was noticed more often?
Model answer
The woman with the umbrella was noticed by about 65% of observers, compared with about 44% for the gorilla.
- 4
What effect did task difficulty have?
Model answer
Noticing was substantially lower in the hard two-count task than in the easy single-count task, showing that the more attention the main task demands, the less likely an unexpected object is to be seen.
- 5
Why was the gorilla noticed more by observers attending to the black-shirted team?
Model answer
Because the gorilla suit was black and so resembled the players they were monitoring, making it more likely to be selected for attention.
- 6
What did Simons and Chabris conclude?
Model answer
People do not consciously perceive objects they are not attending to, however visible or unusual, and noticing depends on the attentional load of the task and on how far the object resembles what is being attended to.
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